click2pack
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    Live commerce for beauty & skincare

    Your product sold live. We handle the rest.

    click2pack connects beauty and skincare brands with creators selling live on TikTok Shop — and takes care of creator sourcing, contracts, fulfilment and commission payouts. You watch GMV grow.

    30 min · no strings · no pitch · we reply within 24h

    8–12%conversion from a strong live
    #1category on TikTok Shop
    25%of EU shoppers already bought live

    The loop we close for you

    1. 1

      Source creators

      Beauty hosts matched to your range & audience.

    2. 2

      Contracts & rates

      Agreements, commission rates, content rights.

    3. 3

      Live & selling

      Streams with demos and before/after.

    4. 4

      Pack & ship

      Fulfilment ready for live spikes.

    5. 5

      Payouts & report

      Creator commissions + ROI report for you.

    18–22%

    beauty share of TikTok Shop GMV

    ~€70

    avg. live basket value

    LIVE vs regular video conversion

    +791%

    beauty live growth (YoY)

    The full-warehouse trap

    Great product. Nobody sees it live.

    Beauty brands have everything except one thing — presence where the buying decision actually happens today: inside a live stream.

    No creators

    You don't have access to hosts who can sell a serum or cream live and have engaged audiences.

    No operations

    Contracts, commission rates, content rights, GDPR — every collaboration becomes hours of admin instead of sales.

    Fear of logistics

    A successful live means a sudden order spike. Without ready fulfilment, success turns into chaos and late shipments.

    The product is ready. What's missing is the stage and the ops — that's what we run.

    Two paths

    Same product. Different order of operations.

    Without click2pack

    • You source and negotiate with creators yourself
    • One-off, irregular streams with no system
    • Manual commission tracking in a spreadsheet
    • Logistics breaks under live order spikes
    • No data: you don't know what actually sells

    → A lot of work, unstable results

    With click2pack

    • A vetted network of beauty creators on tap
    • A regular calendar of streams that convert
    • Automated commission tracking and payouts
    • Fulfilment that scales with live spikes
    • Monthly GMV, conversion and ROI report

    → A scalable, predictable sales channel

    Why beauty wins on live

    A category built for live selling

    Beauty is the largest and fastest-growing live commerce category today — and not by accident.

    Live demos

    Swatches, textures, before/after — the product sells when people see it in action.

    Repeat purchase

    Cosmetics run out and get repurchased — high customer lifetime value.

    Impulse + margin

    Attractive impulse price and margin that supports creator commissions and ads.

    Tailwind trend

    TikTok Shop went live in PL in 2025 — a first-mover window for your brand.

    How we work

    From signature to scale in 3 phases

    We take on operations. You deliver the product and watch the results.

    01

    PHASE 1 · SETUP

    Sourcing & configuration

    We analyse your range and margins, configure TikTok Shop, match beauty creators from our network, sign contracts and wire up logistics.

    02

    PHASE 2 · LIVE

    Streams that sell

    Creators run live with product demos and mechanics (flash sales, drops, Q&A). We handle orders, packing and shipping.

    03

    PHASE 3 · SCALE

    Optimisation & growth

    We measure GMV and conversion per creator and stream, settle commissions, expand the creator network and increase live frequency.

    Sample model

    What regular live can do for a beauty brand

    8

    streams / month

    8–12%

    live conversion

    €45k+

    GMV / month (target)

    1 partner

    zero chaos

    Illustrative figures based on live commerce market benchmarks (8–12% conversion vs 1–3% in classic e-commerce; beauty = #1 TikTok Shop category). Real results depend on range, price and stream frequency — we'll align on them in the consultation.

    Free consultation

    Let's check your brand's live potential

    Leave your contact — within 24h we'll come back with a fit assessment of your range and first ideas for streams and creators.

    • Concrete assessment of your products for live selling
    • First beauty creators matched to your brand
    • GMV and collaboration model estimate — no strings

    Launch guarantee. If we don't run the first sales stream with a matched creator within 30 days of setup — we keep working at no extra fee until we do.

    By submitting this form you agree to be contacted about click2pack services.

    FAQ

    Common questions